Deb Smith
Chief of Mortgage Operations
Deb has led large scale multi-functional operations for a number of national organisations. With over 30 years’ experience in financial services, she has a track record of delivering quality customer service.
She joined Vida in 2018 from The Mortgage Works, the specialist lending area of Nationwide Building Society, where she led a high volume operation, which included underwriting, contact centres and servicing teams. Prior to this she led a multi-sited function, across all back office disciplines, for The Co-Op Bank.
